Convince your boss

Dear ,

I'd like to attend Adobe MAX from October 1-5 in Los Angeles. MAX brings together top designers, developers, and business minds to explore the future of digital experiences and stay at the forefront of the multiscreen revolution. Here are a few of the ways I think will benefit from my attendance:

• It's now or never - Last year at MAX, Adobe CTO Kevin Lynch gave a visionary talk about succeeding in the midst of a multiscreen revolution. As the landscape continues to change, MAX is the ideal place to learn about new devices and screens, new input methods, new formats, and new distribution models. MAX will keep us informed and relevant.
• Become more productive - MAX will help me work smarter and faster. I'll learn how to take ideas to market faster through design and development workflows that support iterative development. I'll attend hands-on training labs and learn from real-world case studies of success.
• Learn from the experts - All MAX sessions and labs are taught by the best of the best - the kind of people you don't run into every day. This is a great opportunity for me to learn from their years of shared experience.
• Bring home best practices - MAX attendees come from organizations all over the world - from small businesses to Fortune 1000 companies and from local nonprofits to large government agencies. I'll be able to exchange ideas and build one-on-one relationships with people who have dealt with the same challenges our organization is facing, and I'll learn more about how they tackled those challenges. And when I leave, those contacts will be part of our organization's extended network.
• Bring new visionary energy to our work - I'll be exposed to new ways of thinking about our projects and some of the coolest, boundary-pushing, experimental work out there.

I believe that MAX is worth the investment. Last year's MAX attendees said that their expectations were far exceeded when it came to learning about industry trends, gaining exposure to new products and technology, and getting information that is not available anywhere else.

Dear ,

I'd like to attend Adobe MAX from October 1-5 in Los Angeles. MAX brings together top designers, developers, and business minds to explore the future of digital experiences and stay at the forefront of the multiscreen revolution. Here are a few ways I think will benefit from my attendance:

• It's now or never - Last year at MAX, Adobe CTO Kevin Lynch gave a visionary talk about succeeding in the midst of a multiscreen revolution. As the landscape continues to change, MAX is the ideal place to learn about new devices and screens, new input methods, new formats, and new distribution models. MAX will keep us informed and relevant.
• Push the envelope - There's no doubt that our organization's future success and profitability depend on its ability to create compelling applications, content, and video on screens of every size that are accessible from anywhere at any time and that work across operating systems. At MAX, I can see how this is already being done and figure out how to adapt our own organization's approach to customer and market demands.
• Become more productive - MAX will help me work smarter and faster. I'll learn how to take ideas to market faster through design and development workflows that support iterative development. I'll attend hands-on training labs and learn from real-world case studies of success.
• Upgrade our organization's skills - The dedicated Design, Develop, and Envision tracks are packed with sessions that directly relate to the work we're doing now and the work we need to do next. The wide variety of sessions and labs that MAX offers enables me to choose those most applicable to our business.
• Bring home best practices - I'll be able to exchange ideas and build one-to-one relationships with people who have dealt with the same challenges our business is facing, and I'll learn more about how they tackled those challenges. And when I leave, those contacts will be part of our company's extended network.

I believe that MAX is worth the investment. Last year's MAX attendees said that their expectations were far exceeded when it came to learning about industry trends, gaining exposure to new products and technology, and getting information that is not available anywhere else.

Dear ,

I'd like to attend Adobe MAX from October 1-5 in Los Angeles. MAX brings together top designers, developers, and business minds to explore the future of digital experiences and stay at the forefront of the multiscreen revolution. Here are a few ways I think will benefit from my attendance:

• It's now or never - Last year at MAX, Adobe CTO Kevin Lynch gave a visionary talk about succeeding in the midst of a multiscreen revolution. As the landscape continues to change, MAX is the ideal place to learn about new devices and screens, new input methods, new formats, and new distribution models. MAX will keep us informed and relevant.
• Visit the intersection of design and technology - No matter what their role or industry, everyone at MAX is focused on creating engaging digital experiences. This shared energy and passion spark new ideas, drive new partnerships, and break new ground every year.
• Become more productive - MAX will help me work smarter and faster. I'll learn how to take ideas to market faster through design and development workflows that support iterative development. I'll attend hands-on training labs and learn from real-world case studies of success.
• Learn from the experts - All MAX sessions and labs are taught by the best of the best - the kind of people you don't run into every day. This is a great opportunity for me to learn from their years of shared experience.
• Bring new visionary energy to my work - I'll be exposed to new ways of thinking about our projects as well as some of the coolest, boundary-pushing, experimental work out there.

I believe that MAX is worth the investment. Last year's MAX attendees said that their expectations were far exceeded when it came to learning about industry trends, gaining exposure to new products and technology, and getting information that is not available anywhere else.

Dear ,

I'd like to attend Adobe MAX from October 1-5 in Los Angeles. MAX brings together top designers, developers, and business minds to explore the future of digital experiences and stay at the forefront of the multiscreen revolution. Here are a few ways I think will benefit from my attendance:

• It's now or never - Last year at MAX, Adobe CTO Kevin Lynch gave a visionary talk about succeeding in the midst of a multiscreen revolution. As the landscape continues to change, MAX is the ideal place to learn about new devices and screens, new input methods, new formats, and new distribution models. MAX will keep us informed and relevant.
• Visit the intersection of design and technology - No matter what their role or industry, everyone at MAX is focused on creating engaging digital experiences. This shared energy and passion spark new ideas, drive new partnerships, and break new ground every year.
• Push the envelope - There's no doubt that our organization's future success and profitability depend on its ability to create compelling applications, content, and video on screens of every size that are accessible from anywhere at any time and that work across operating systems. At MAX, I can see how this is already being done and figure out how to adapt our own organization's approach to customer and market demands.
• Become more productive - MAX will help me work smarter and faster. I'll learn how to take ideas to market faster through design and development workflows that support iterative development. I'll attend hands-on training labs and learn from real-world case studies of success.
• Bring home best practices - MAX attendees come from organizations all over the world - from small businesses to Fortune 1000 companies and from local nonprofits to large government agencies. I'll be able to exchange ideas and build one-on-one relationships with people who have dealt with the same challenges our organization is facing, and I'll learn more about how they tackled those challenges. And when I leave, those contacts will be part of our organization's extended network.

I believe that MAX is worth the investment. Last year's MAX attendees said that their expectations were far exceeded when it came to learning about industry trends, gaining exposure to new products and technology, and getting information that is not available anywhere else.

Dear ,

I'd like to attend Adobe MAX from October 1-5 in Los Angeles. MAX brings together top designers, developers, and business minds to explore the future of digital experiences and stay at the forefront of the multiscreen revolution. Here are a few ways I think will benefit from my attendance:

• It's now or never - Last year at MAX, Adobe CTO Kevin Lynch gave a visionary talk about succeeding in the midst of a multiscreen revolution. As the landscape continues to change, MAX is the ideal place to learn about new devices and screens, new input methods, new formats, and new distribution models. MAX will keep us informed and relevant.
• Break new ground - Our institution's future success will depend on its ability to put students at the forefront of the technology revolution. MAX is where I'll see how it's already being done at other institutions, and where I'll develop a vision for how we can adapt our curriculums.
• Become more competitive - MAX provides the skills to pass on to our faculty members so they can begin incorporating cutting-edge tools into curriculums right away. I'll also learn how our school can educate students to create and deploy their own compelling digital experiences across screens and devices, and develop the skills that will make them highly marketable in their careers.
• Focus on our institution's needs - MAX is packed with sessions that directly relate to the material our school is teaching today and the material we want to teach next. Plus, I can sit down with you, additional department heads, directors, and faculty to pick the sessions that are most applicable to our vision.
• Learn from the experts - All MAX sessions and labs are taught by the best of the best - the kind of people you don't run into every day. At the same time, they can share their years of experience regarding what works and what doesn't.

I believe that MAX is worth the investment. Last year's MAX attendees said that their expectations were far exceeded when it came to learning about industry trends, gaining exposure to new products and technology, and getting information that is not available anywhere else.

Dear ,

I'd like to attend Adobe MAX from October 1-5 in Los Angeles. MAX brings together top designers, developers, and business minds to explore the future of digital experiences and stay at the forefront of the multiscreen revolution. Here are a few ways I think will benefit from my attendance:

• It's now or never - Last year at MAX, Adobe CTO Kevin Lynch gave a visionary talk about succeeding in the midst of a multiscreen revolution. As the landscape continues to change, MAX is the ideal place to learn about new devices and screens, new input methods, new formats, and new distribution models. MAX will keep us informed and relevant.
• Become more productive - MAX will help me work smarter and faster. I'll learn how to make our agency more effective through design and development workflows that support iterative development. I'll attend hands-on training labs and learn from real-world case studies of success.
• Upgrade our agency's skills - MAX is packed with sessions that directly relate to the work I'm doing today and the work our agency will need to do next. Plus I can sit down with you and pick the sessions that are most applicable to our agency.
• Learn from the experts - All MAX sessions and labs are taught by the best of the best - the kind of people you don't run into every day. This is a great opportunity for me to learn from their years of shared experience.
• Bring home best practices - MAX attendees come from organizations all over the world - from small businesses to Fortune 1000 companies and from local nonprofits to large government agencies. I'll be able to exchange ideas and build one-on-one relationships with people who have dealt with the same challenges our organization is facing, and I'll learn more about how they tackled those challenges. And when I leave, those contacts will be part of our organization's extended network.

I believe that MAX is worth the investment. Last year's MAX attendees said that their expectations were far exceeded when it came to learning about industry trends, gaining exposure to new products and technology, and getting information that is not available anywhere else.